My name is Abbe Buck. I work in Public Relations and Public Affairs. This is my Public Relations Portfolio Blog. Miscellaneous blogs, podcasts, articles and how-to's are here. Newer articles will be posted weekly/monthly. Please contact me about promoting your entity or agency, PR/Micro-blogging, and Social Media. You can e-mail me at or call me at 1-800-380-2825. You may also twitter me at Thanks!--ab

Thursday, January 15, 2009

HighViz Consulting introduces 24/7 PR - PROMO Challenge (SM) - boutique firm challenges new clients offer of new promo concept within one business day

HighViz Consulting introduces 24/7 PR - PROMO Challenge (SM) - boutique firm challenges new clients offer of new promo concept within one business day

HighViz Consulting Group introduces 24/7 “PR PROMO CHALLENGE”(SM), unique offer of new business concept for companies who need text with on-demand exposure

HighViz establishes “PR On-Demand” Program - Boutique firm challenges new clients to allow HighVizPR team work on innovative concepts
within 24 hour period

Haymarket, VA, January 14, 2009: HighViz Consulting Group, (HighViz), , a project company serving Information Technology, legal, non-profit and associations and organizations working within federal agencies, is announcing its “PR PROMO CHALLENGE”. This unique offer provides the opportunity for promising on-demand companies and organizations to kick off a value-based trial PR campaign with a senior-level Public Relations Practitioner. This includes working out the beginning concept phase to a starting campaign for each potential client.

In addition, HighViz is offering to consult with those who are interested in taking the “Challenge”, taking the customer step by step through case studies of public relations concepts. “This is how to put high visibility to a business entity’s greatest advantage” Abbe Buck, HighViz’s Principal Consultant and Lead Publicist explains, “By learning what has worked for others who have successfully used public relations promotion techniques, the business who must promote to grow will have a running start in future, innivative, viral PR planning.”


What is the HighViz PR Promo Challenge?

HighViz asks to have those who would like to consider hiring us to put them to the test by asking the team to come up with ideas for their businesses within a business day's time. Abbe Buck also notes, "If HighViz can come up with a starter road map toward a promotional campaign and a strategy for marketing traction, we will do all that we can to earn [our] customer's business. As WWII and adopted HVPR mascot Rosie the Riveter says "WE CAN DO IT!" --and we already have."

Past Performance: Buck cites work that has been done for clients in this fashion for the ASSYST, USO of Metropolitian Washington, Agua Caliente Band of Cahuilla Indians, Information Experts, Molen Enterprises IT, Lani Silver, (author), David Aaker Motivational Speaker, BoardBoost, Sarbanes Oxley Seminars, and more.

HighVizPR’s 24/7 PR – PROMO Challenge works with an on-demand concept used within Fortune 500 companies such as IBM. HVPR asks that a form is completed on their website. Once the form is completed, HighViz will contact the marketing management who made the PR Challenge request. At this point, HighViz will do an assessment of the PR campaign needs of the organization, (normally a $1500 value). After the evaluation is completed, it will be presented to the organization, with suggestions, and a suggested “BRAND” or “CONCEPT” to put to use WITHIN ONE BUSINESS DAY (24 HOURS)

“In starting out with our current clients, the 24/7 "PR PROMO CHALLENGE” has worked well because as we thrive on deadlines, we can also share in the customer’s sense of urgency to bring their ideas to fruition and their services “to market” , HighViz's Buck says. "We want to be ‘challenged’ by our customers to go the extra mile. We need these challenges! In an information-packed society, every business, from a 'mom and pop' to a major corporation, must have the opportunity to show who they are, what they provide, why they are in business. It is our job to help them showcase their best attributes.”

To take the 24/7 PR PROMO CHALLENGE, visit the HighViz site and fill in the ________blank form, or e-mail 

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About HighViz Consulting Group
Short for "High Visibility", boutique PR and marketing firm HighViz Consulting Group, specializes in raising awareness for companies and organizations. The firm's services include media relations, communications, crisis management, business development, and related marketing services. The company specializes in serving information technology companies and government agencies.

HighViz is a communications and public relations firm dedicated to generating creative and effective communications programs for associations, federal agencies, technology, business and consumer companies nationwide. Since 1999, Since HighViz has provided exclusively senior-level strategic counsel and execution of public relations programs that clearly and consistently deliver return on investment. Our selective client roster has included government agencies, associations, and private, entrepreneurial companies such as Greenberg Traurig, LLP, Agua Caliente Band of Cahuilla Indians, Connection Concepts, Inc., BoardBoost, Aaker and Associates, Information Experts, Stellent, Starbase, DSA, Kerrigan Media, EZ Certify, Inc., IBM, and the United Services Organization. Our expertise varies from enterprise software including online collaboration to entertainment and association communications.

Media Contact: Abbe Buck, Principal Consultant, 1-800-380-2825

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